It is important for businesses to add value to their company by providing additional services or products.
Here are some ideas for add-ons and giveaways.
- Free teleclasses for clients weekly or monthly
- Detailed welcome packet with articles, reading lists and other resources
- Library of materials for clients
- 30-minutes free session for client associates
- Access to all seminars at no cost
- Exclusive one-hour orientation for beginners
- 800 or international number for clients who travel
- Superior referrals for assistants, tax help, etc.
- Write a book and give it away to new clients
- Invest in marketing items of value (journals, organizers, subscriptions to industry-related magazines, etc.)
- Copies of relevant articles in their field of interest
- Reading list of books and websites of interest
- Gift cards (Starbucks, Amazon, Barnes and Noble, etc.)