Business & Marketing

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Action Guide

How to Sell Yourself to a Client

Not to sound like a lady of the night, but you need to convince potential clients that your services, and your services alone, will best serve them. The following talking points are a good way to assure them of this fact.

  • What are the most important obstacles you are facing at this moment?
  • Are you missing out on financial opportunities?
  • What are you looking to achieve with coaching?
  • What can I say to interest you in coaching?
  • What is the best thing about your job?
  • Do you feel passionate about your work?
  • If not, what would make you feel passionate?
  • What intrigues you the most about hiring a coach?
  • What is concerning you right now?
  • What is the one question you are afraid to ask me?
  • There’s so much we need to talk about, and we don’t have a lot of time right now. How about we schedule a time for next week?
  • Would you like to know about the individuals I’ve already coached?
  • What would you really like me to help you with right now?
  • Do you have a support system that is really helpful?
  • How are you at achieving your own goals?
  • Are you ready to take full advantage of the opportunities ahead of you, or is something holding you back?
  • What is holding you back from reinventing the way you work?
  • What would you like me to say?
  • What do you really want for yourself that you’ve never told anyone?
  • Is there a skill that you feel like you’re wasting?
  • What consumes your time and doesn’t earn you money?
  • Is there something you’re just tolerating in life?
  • Are you living or just existing?
  • Should your business be making more money?
  • What motivates you?
  • Do you hold yourself back?
  • How much would it be worth to you to achieve your personal goals?
  • Do you do things that really make no sense to you?
  • Is your business improving year to year?
  • Am I your first experience with a professional coach?
  • Can I tell you about the methods I use in my own practice?
  • What would be the ideal solution to your problem?
  • What is in the way of utilizing that perfect solution?
  • What strategies have you been considering?
  • Do you need help?